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Create-Convert-Promote The 2020 Guide: Part 3 Promote

This is the third of a three-part series about content marketing in 2020.

Finishing up our guide to content in 2020, we round it off with how to build awareness of your brand and how to promote your message to your audience. As newer generations take over the role of content consumption, your promotions need to fall in line with their values.

Here we’ll break down some of the methods and rationales that will make sure that you can have a successful year in 2020.

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Create-Convert-Promote The 2020 Guide: Part 2- Convert

This is the second of a three-part series about content marketing in 2020.

Now that we’ve covered what content in 2020 we should create, it’s time to shift gears and focus on how we can convert visitors into users, followers, and clients. Whether your goal is to get your audience to sign up for a newsletter, buy your product, or share your blog then this handy dandy guide is here for you.

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create content 2020

Create-Convert-Promote The 2020 Guide: Part 1 Create

This is the first of a three-part series about content marketing in 2020.

As we are getting closer to the end of the year, we should all be gearing up our content in 2020 with a fresh perspective. We’ve put together this handy guide to make sure you can stay on top of the trends and stay on top of the list with Google.

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blogs

2020 Trends: Smaller Word Counts for Blogs in 2020 – A Fad?

The length of blog posts is a hot topic. There are many schools of thought on the subject. We hope to give you a more definitive answer as to what the future trends will be.

Although the way people collect information tends to change and evolve, let’s see what the trend for blogs is, in 2020.

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The Changing World of ‘Search’: The 2020 Perspective

The only thing constant is change itself. Right? Online ‘search’ habits are constantly evolving. We rely on our mobile phones and computers even for the most mundane acts these days. Think back to a couple of decades ago. Having a computer then, it was a big deal.

We were not constantly plugged in. Computers were used primarily for work or school projects.

Now, our mobile phones are an extension of our arms. Everyone is constantly holding their phones, and many of us feel naked and lost when we forget our phone at home or work.

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content in 2020

What is Customer Data? Collection, Validation and Analysis: A 2020 Perspective

Customer data or consumer data refers to all the information companies collect from their customer’s digital trail. The consumers have to agree with ‘terms and conditions’ and other ‘cookies’ that allow companies to legally gather this data.

Customer data refers to any personal, demographic and behavioral information companies collect from their consumers. This data is then processed in an analytic tool such as Google Analytics to help the companies arrive at insights regarding consumer behaviors, including buying behaviors.

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Quality Vs. Quantity: Which Type Of Content Matters More?

Content quality versus quantity has always been a major topic concerning SEO. Many believe that longer content will yield a higher chance of ranking keywords as well as covering more informational ground to address a reader’s interest.

This belief has led companies in every industry to focus on content creation to interact with their target market, develop brand awareness, and to spread their message. However, is it better to focus on the volume of content creation or quality content creation?

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The Dos and Don’ts of Brand Partnership in Content Marketing for 2020

As we head into the 2020s, content marketing will become an increasingly important way to connect with customers and to develop long-term market awareness. However, with more content than ever flooding the Internet, it will take clever positioning and a creative approach to break through the noise.

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Points to Remember About Data-Driven Content Marketing in 2020

As the years have gone by, the importance of content marketing has increased due to the exceptional results it brings to the table. It isn’t surprising to find out that 86 percent of marketers rely on content today in an attempt to reach clients and influence their decisions. At the same time, many companies still struggle with their content marketing.