More than 266 million eBooks were sold in 2017, according to Statista. The same report calculates the annual revenue of this industry as over $1 billion. Therefore, it is not surprising why many content creators and marketers are interested in writing and publishing eBooks in 2020. Perhaps that is on your list of New Year’s resolutions or overall bucket list. This type of content writing in 2020 will continue to grow in popularity, which is why this helpful guide will walk you through the various content tricks and tips for next year that will come in handy.Continue reading “How to Write eBooks in 2020: A Guide for Content Marketing Success”
Long form content will reportedly emerge as one of the biggest content marketing trends in 2020. Within the realm of social media exposure, according to Forbes, studies show that long form content generates a higher number of shares than standard short-form content. Perhaps you have the goal of writing long form next year. If so, this guide will give you plenty of content tricks and tips that will help you achieve your New Year’s resolution.Continue reading “How to Write Long Form in 2020: Guide For Online Marketers”
Fact: A majority of your clients will read only 20% of your web content.
Part of this problem stems from the fact that content marketers find it hard to move on from what motivated their clients in the past. Each decade, customers evolve – and so should marketers. If your web content isn’t connecting with your audience, it might be because you are throwing apples at monkeys and bananas at horses.Continue reading “How to Write Fantastic Web Content in 2020: The Content Marketer’s Guide”
The trust of your prospective customers is arguably the most difficult thing to earn. It’s also the most rewarding. Before your customers can do business with you, you need to demonstrate your ability to deliver on what your product/service promises. Writing case studies is a great way to achieve this.
Sure, your business could claim that it’s the best in doing something and way ahead of its competition. But without proof, few people will believe you. A compelling case study is the perfect blog post that can help you win over new prospects. This makes it’s a must-have piece of content for any business website.Continue reading “How to Write Case Studies in 2020: A Content Marketer’s Guide”
An infographic is one of the fastest ways to get your information across. The combination of well-structured text and images can help educate your target audience on a range of topics and issues. One of the main advantages of using infographics is that you can easily convey your intended message more effectively than just plain text blog posts.
The visual aspect of infographics will help your readers absorb the message faster and remember it for a longer time. In fact, it’s estimated that visuals improve people’s ability to follow instructions by up to 323%.Continue reading “How to Write Infographics in 2020: The Content Creators’Guide”
For every marketer out there, it’s no surprise that social media is going to continue being a driving force for any company that wants to reach its audience in 2020. Even with reports of platforms losing users, in most cases, this is just to switch to another channel. 2019 actually saw an increase of 9 percent compared to 2018, bringing the active social media user count up to 3.484 billion. There are nearly whole countries, such as Saudi Arabia, who saw 99% social media adoption since the beginning of the year. However, if you’re contemplating the writing content trends for 2020, even with a larger pool to pull from, you’re still going to have to keep the evolving trends in mind when formulating your marketing plan.Continue reading “The Best Social Media Trends in 2019 That We Get to Still Use Next Year”
The online learning market is projected to exceed $243 billion dollars within the next 2 years, according to Statista. This explains why an alarming number of people writing content in 2020 will focus on creating courses and training material. If you are interested in giving it a shot, this guide will provide you with a brief overview of how to get started.Continue reading “How to Write Courses and Training Material in 2020: Content Marketer’s Guide”
Over 4 million blog posts are published every day on the internet. That’s a lot of competition! No wonder you feel like nobody reads your blog posts. But it’s one thing to share your thoughts on a particular topic and an entirely different thing to write content in a way that attracts and captivates the reader’s attention.Continue reading “How to Write Blogs in 2020: The Content Marketer’s Guide”
Social media and short- form content will continue to make an impact on the world of content marketing in 2020. Roughly 75 percent of Facebook users access their accounts daily with more than half of that population visiting the site multiple times each day, according to Pew Research. The facts and figures supporting other social media platforms – such as Instagram, Snapchat and Pinterest – reflect the same rise in popularity and prevalence. This content marketing guide will help you to make the most of your content creation and content marketing in 2020.Continue reading “How to Write Social Media and Short Form Content in 2020: Content Marketer’s Guide”
What are micro-moments? And how can you use micro-moments in 2020 to boost your sales?
Google’s never-ending quest to make the web more mobile-friendly has led us to this phenomenon. Mobile use has exploded to 96% over the last decade with more people relying on their smartphones to do just about anything – from researching products in the market to Googling random facts.Continue reading “Micro-Moments – A Big Thing Next Year”